
Jul 25th, 2025
How to Style a White Button Down Shirt: 4 Effortless Looks That Prove It’s Anything but Basic
Describe what you’re looking for, and let our AI curate tasteful results.
How Plush Works
Ask Anything
Describe what you’re shopping for, in your own words. Plush understands nuanced preferences like “ethereal bohemian,” “no synthetics,” or “no cutouts.” It’s fashion search that truly understands how women shop.
Let AI Curate
Plush’s proprietary AI decodes your intent and preferences in seconds, and curates tasteful pieces from trusted brands you already love, and new ones you’ll be glad to meet.
Refine Your Results
Not quite what you had in mind? Just tweak your original prompt, or use our Smart Filters. Plush adjusts in real time, so you stay in control of the search—with zero friction.
Discover & Shop
Save your favorites, explore similar pieces, or be inspired by influencer edits. Whether you’re browsing or ready to buy, Plush turns discovery into a seamless, elevated and personalized experience.