Acne Studios

Fashion Powerhouse

Trendiness score

64 of 100

Popularity score

81 of 100

Stockholm, Sweden

https://www.acnestudios.com

Style keywords

Minimalist

Innovative

Tailored

Eclectic

Contemporary

About the brand

Acne Studios is a Stockholm-based fashion house founded in 1996 by Jonny Johansson as part of a multidisciplinary creative collective. Originally standing for "Ambition to Create Novel Expressions," the brand began encompassing film, advertising, and art departments. The fashion journey started in 1997 when Johansson created 100 pairs of raw denim jeans with distinctive red stitching, giving them away to friends and family. This gesture caught the attention of major publications like Vogue Paris and Wallpaper, launching the brand's fashion trajectory. In 2006, Acne Studios became an independent fashion house. Under Johansson's creative direction, the brand has evolved into a globally recognized name known for its Swedish modernist aesthetic, innovative approach to traditional garments, and "maximalist minimalism" philosophy. With flagship stores in major fashion capitals and a reputation for clean lines, unexpected proportions, and eclectic use of materials, Acne Studios has established itself as a leader in contemporary fashion while maintaining its rebellious, artistic edge.

Stockholm, Sweden

https://www.acnestudios.com

Instagram

4m followersOpen in app

What people are saying

Thingtesting

I absolutely love my Acne Studios clothing. It's so high quality and made with real, sustainable materials. The price point is really high but when taken care of correctly, the clothing will last forever.

May, 2025

Highperformr

In materials, Acne Studios prioritizes eco-friendly choices, with 68% of its 2022-2023 collection crafted from organic or recycled sources.

Nov, 2024

Esther Reynolds-Verco

The Acne Musubi is made from a smooth, soft, matte calf leather, which is quite durable – if my nails accidentally scratch it, it won't leave a mark – something that really annoyed me about my YSL.

Nov, 2024

Tellar

Acne Studios is more than just a cult favourite—it's the blueprint for minimalist Scandinavian luxury with a rebellious edge. Known for clean silhouettes, premium fabrication, and offbeat tailoring...

Oct, 2024

I think the denim is the best bang for your buck out of everything we carry. It ages beautifully and will get better with continuous wear and tear.

Aug, 2024

I love the slightly slouchy look, the origami feel, the thicker straps and the overall balance of the design. I really wanted something with more “design” than a basic tote and this definitely accomplished that.

Aug, 2024

Culted

Most of us associated Acne Studios with its excellent craft in regards to denim, but the Swedish brand actually has ties to leather that goes way back.

Feb, 2024

Tellar

Acne sizing can run: Slightly oversized in outerwear, knitwear, and trousers. True to size in denim and structured pieces.

Oct, 2024

The quality feels quite high to me although I don't know if I would pay full price for it.

Aug, 2024

Culted

The Jonny Johansson-founded Swedish brand has come a long way since its smiley-face beanie and big scarf days, stepping into the shoes of an it girl brand, and this season was no different.

Feb, 2024

WordPress.com

The Musubi is one of the bags I've also really liked from afar, but in person, the quality is really not great.

Jan, 2024

YouTube

Acne Studios needs to invest more in quality control rather than spending too much money on their marketing campaigns. I'm a big fan of the brand, but their designs still seem rather plain, and the quality they offer is not worth that price.

Nov, 2023

Thingtesting

I absolutely love my Acne Studios clothing. It's so high quality and made with real, sustainable materials. The price point is really high but when taken care of correctly, the clothing will last forever.

May, 2025

Highperformr

In materials, Acne Studios prioritizes eco-friendly choices, with 68% of its 2022-2023 collection crafted from organic or recycled sources.

Nov, 2024

Esther Reynolds-Verco

The Acne Musubi is made from a smooth, soft, matte calf leather, which is quite durable – if my nails accidentally scratch it, it won't leave a mark – something that really annoyed me about my YSL.

Nov, 2024

Tellar

Acne Studios is more than just a cult favourite—it's the blueprint for minimalist Scandinavian luxury with a rebellious edge. Known for clean silhouettes, premium fabrication, and offbeat tailoring...

Oct, 2024

I think the denim is the best bang for your buck out of everything we carry. It ages beautifully and will get better with continuous wear and tear.

Aug, 2024

I love the slightly slouchy look, the origami feel, the thicker straps and the overall balance of the design. I really wanted something with more “design” than a basic tote and this definitely accomplished that.

Aug, 2024

Culted

Most of us associated Acne Studios with its excellent craft in regards to denim, but the Swedish brand actually has ties to leather that goes way back.

Feb, 2024

Tellar

Acne sizing can run: Slightly oversized in outerwear, knitwear, and trousers. True to size in denim and structured pieces.

Oct, 2024

The quality feels quite high to me although I don't know if I would pay full price for it.

Aug, 2024

Culted

The Jonny Johansson-founded Swedish brand has come a long way since its smiley-face beanie and big scarf days, stepping into the shoes of an it girl brand, and this season was no different.

Feb, 2024

WordPress.com

The Musubi is one of the bags I've also really liked from afar, but in person, the quality is really not great.

Jan, 2024

YouTube

Acne Studios needs to invest more in quality control rather than spending too much money on their marketing campaigns. I'm a big fan of the brand, but their designs still seem rather plain, and the quality they offer is not worth that price.

Nov, 2023