St. Agni

St. Agni brand image
Under the Radar
Trendiness score
Trendiness score
50 of 100
Popularity score
Popularity score
60 of 100

Style keywords

Minimalist
Timeless
Refined
Sustainable
Contemporary

About the brand

St. Agni is an Australian fashion brand founded by husband and wife duo Lara and Matt Fells in Byron Bay, New South Wales. Named after Lara's Greek grandmother, the brand began in 2014 with handwoven leather accessories and cult sandals before evolving into a comprehensive womenswear label. What started as a small side project has grown into a globally recognized brand with boutiques across Australia and stockists including Browns and Luisa Via Roma. The brand embodies a "less is more" philosophy, creating functional and refined pieces designed for the modern woman. St. Agni is characterized by its minimalist aesthetic, featuring clean lines, soft muted color palettes, and meticulous attention to detail. Sustainability and ethical production are fundamental to their approach, with a commitment to using high-quality natural materials and maintaining transparency in their supply chain. Their designs strike a balance between contemporary style and timeless elegance, offering versatile pieces that transcend seasonal trends.

Byron Bay, Australia
Instagram
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What people are saying

ELLE

Simply put, the Australian brand is a haven for capsule wardrobe shoppers.

Mar, 2025

ELLE

Endearingly, St. Agni has its own code of conduct for all associated manufacturers, instating fair labor practices, and minimal environmental impact.

Mar, 2025

The Cut

But compared to other lamb-leather skirts on the market, this one is very reasonably priced; midi versions from Max Mara, CO, and Frame cost $995, $1,295, and $998, respectively.

Feb, 2025

David Jones

Stylish and good size bag for out and about but no internal zip for valuables. My bag fell off the table in a restaurant and the entire contents were all over the floor!

Jun, 2025

The Cut

St. Agni, the Australia-based mid-luxury label with an emphasis on locally sourced materials, isn't particularly revolutionary. It feels heavily inspired by The Row, defined by modern silhouettes, clean lines, and impeccable tailoring, and many of the looks could easily pass for other minimalist contemporary brands like Khaite, Toteme, or COS.

Feb, 2025

The Cut

The lamb leather is gorgeous, but it is also a pain to care for. You can't just throw this skirt in the washing machine or take it to the dry cleaner — you need to use a natural leather protector or leather conditioner before wearing it...

Feb, 2025

The Cut

Low-waist and true to size, especially if you have an hourglass shape. It fit me well through the thighs but was a little loose around the waist because I have no hips or butt.

Feb, 2025

Reddit

In the last few weeks I've noticed the stitching coming apart on the leather interior pocket and last week someone pointed out that the leather binding/coating along the top of the bag has cracked and worn significantly.

May, 2025

Reddit

I've had similar wear and tear with their soft crescent crossbody. The weather started to wear/peel/come apart where the strap attaches to the bag, and it seems like quite soft delicate leather, and it can't hold much as there's no reinforcing to keep it strong.

May, 2025

Reddit

They need to significantly lower their prices on leather goods or improve the quality imo.

May, 2025

Reddit

Was a St Agni fan from their beginning but have noticed the quality come down and prices go significantly up as they've grown.

May, 2025

The Cut

This leather doesn't hold its shape very well, so the skirt got significantly less flattering the longer I wore it...

Feb, 2025

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