KAT THE LABEL

Style keywords
About the brand
Founded in 2015 by Kate Nixon, Kat the Label is a Melbourne-born intimates brand that has transformed from a university project into a globally recognized lingerie label. The brand creates vintage-inspired intimates designed for every body and budget, with a mission to 'elevate the everyday.' Kate identified a gap in the market for non-overly sexualized, affordable lingerie that prioritizes comfort and self-confidence over the male gaze. The brand's signature aesthetic features intricate detailing, luxe lace, and designs with little to no structure, allowing the fabric itself to shine. Drawing inspiration from bygone eras, collections include 1920s-inspired delicate bralettes and 80s-style corsets. Kat the Label has gained international acclaim, with pieces worn by celebrities like Kylie Jenner and featured in prestigious publications including VOGUE and ELLE. Committed to ethical manufacturing and sustainable practices, the female-led brand operates with a vision to become the world's most sought-after lingerie brand while empowering wearers through carefully curated, timeless pieces.















