Journelle

Journelle brand image
Under the Radar
Trendiness score
Trendiness score
51 of 100
Popularity score
Popularity score
42 of 100
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Style keywords

Luxury
Delicate
Design-forward
Feminine
Intimate

About the brand

Journelle is a luxury lingerie company founded in 2007, originally established by Claire Chambers and now co-led by Guido Campello and Dr. Sapna Palep since their 2019 acquisition. The brand name derives from the archaic French word 'journellement' meaning 'daily', reflecting their core philosophy that lingerie should be designed for everyday wear. Positioned as 'the modern Mecca of all things intimates,' Journelle serves as a sanctuary where design, function, and feeling converge harmoniously. The brand is renowned for its carefully curated selection featuring both sophisticated private label pieces and prestigious global brands including Chantelle, Hanky Panky, Eberjey, Wolford, Natori, and La Perla. Known for 'pretty, lacy, delicate lingerie,' Journelle specializes in design-forward intimate apparel that celebrates every body and every mood. More than just a lingerie retailer, the brand has established itself as a safe, inspiring space where women can explore their sensuality without compromise, emphasizing empowerment and radical inclusivity across their boutiques and online platform.

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What people are saying

Postcard

The comfy robe, chocolate and free water would be enough to recommend the fitting rooms but the selection is fantastic. Goes from average rates to high end and fits every type of gal from naughty to nice.

Sep, 2025

Postcard

I absolutely adore Journelle and their lingerie. They carry a variety of brands, all so carefully selected, all luxuriously fine & beautiful. I guarantee you will always find something incredibly sexy here for any occasion.

Sep, 2025

Postcard

Nicest of all, the staff never pushes their items onto you. They're just helpful and supportive (pun intended). Lovely place and my new addiction.

Sep, 2025

Bloomingdale's

As always, Journelle lingerie is beautifully flattering and comfortable at the same time (difficult to achieve both in my experience).

Sep, 2025

Bloomingdale's

I will say that I feel Journelle are more generous with their sizing on this particular style of bra, compared to the one I bought three years ago; when comparing the two together, this one has more fabric in the cup.

Sep, 2025

Bloomingdale's

I guess you could take out your surgery scissors and trim the lace fringe sticking out, but should I have to mend a $100 bra myself so that it can be worn?! I've never purchased this brand before, and will never again.

Sep, 2025

Reddit

They had a cute lacy see through option in a 30G, so I ordered. And then I tried it on: the band was very loose, more like a 32/34. Only two hooks that - HA - would never hold up my ladies. And a very odd cup size that was more like a D than a G.

Jun, 2024

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