Aya Muse
Style keywords
About the brand
Aya Muse is a Los Angeles-based fashion brand founded by Tina Rodiou, with its name derived from the Japanese word for "beautiful" and the Greek word for "inspiration," literally translating to "beautiful inspiration." The brand embodies a philosophy of deconstructing the status quo while creating timeless, minimal designs that transcend seasons and offer women a chance to feel like a slightly cooler version of themselves. Committed to sustainable luxury, Aya Muse produces all garments ethically in BSCI-certified, single-use plastic-free factories, utilizing recycled fabrics and the finest materials. The brand has garnered a devoted celebrity following including Emily Ratajkowski, Kendall Jenner, Bella Hadid, and Kaia Gerber, who are drawn to its effortlessly cool, off-duty supermodel aesthetic. Rather than following trends, Aya Muse focuses on creating long-lasting pieces that serve as wardrobe staples, embodying quiet luxury where beauty, purpose, and craftsmanship converge in harmony.
