Soia & Kyo

Under the Radar

Trendiness score

50 of 100

Popularity score

55 of 100

0

Brand fans

1

Product saves

Montreal, Canada

https://www.soiakyo.com

Style keywords

Minimalist

Luxurious

Refined

Versatile

Timeless

About the brand

Founded in Montreal in 2004 by Ilan Elfassy, Soia & Kyo is a global fashion brand renowned for its focus on luxurious fabrics, refined construction, and versatile, effortless designs. The brand has gained international recognition for their premium women's coats, jackets, and outerwear, becoming a go-to choice for some of the world's most stylish women, including celebrities like Meghan Markle, Reese Witherspoon, and Nicole Kidman. Soia & Kyo's aesthetic philosophy of 'beauty is found in simplicity' has led to creating elevated, everyday pieces that customers can enjoy season after season. The brand offers outerwear that caters to all product categories 12 months out of the year, making it accessible for everyone. Committed to sustainability, Soia & Kyo evolves their designs using eco-responsible materials like recycled fabrics, LENZING ECOVERO fibres, and ethically sourced down. Their minimalist, beautifully crafted pieces feature clean lines, thoughtful details, and innovative fabric blends that ensure both style and functionality.

Montreal, Canada

https://www.soiakyo.com

Instagram

63k followersOpen in app

What people are saying

Bloomingdale's

This is the 2nd Soia & Kyo coat I've bought and the first is still like new after 5 years of wear and tear!! I am such a fan of this brand I simply wanted to add to my (now) collection. These coats are a total investment and well worth every penny.

Oct, 2025

REVOLVE

Soia & Kyo is known for its fabulous fit, detailing, and extraordinary styling; oversized buttons, asymmetrical collars, wide belts, and contrasting trims. The designers are always on the look out for the best European wools for the best looking outerwear.

Oct, 2025

Bloomingdale's

Simply the best, light, warm and cozy! Stylish and put together, nice length, keeping most of your legs warm, a hood for auxiliary, just love it!

Oct, 2025

Rent the Runway

The coat's minimalist aesthetic and high-quality craftsmanship ensure it will be a timeless addition to any wardrobe.

Oct, 2025

InStyle

That's where this packable style from Soia & Kyo comes in: It can easily squeeze into a rolling carry-on or roomy tote. It's designed with all the classic elements of a trench coat—a notched collar, double-breasted button closure, shoulder tabs, and a belted waist and sleeves—but is made from a thin, lightweight material that folds down and neatly packs away into the included carrying case.

Feb, 2025

Honestly, the quality of the Soia & Kyo is going to blow current Aritizia out of the water. I've rented multiple Soia & Kyo coats and found them to be very flattering and great at their job of keeping in warmth. It's all in the finer details.

Nov, 2024

There is no style at all to the super puff IMO. I have definitely decided I am going with the jacket from soia & kyo.

Nov, 2024

Altitude Sports

Soia & Kyo, founded in Montreal in 2004, has a straightforward philosophy: “Beauty is in simplicity.” This, however, is difficult to pull off successfully, especially as well as they do it at Soia & Kyo. The minimalist style and sleek elegance of their winter jackets will certainly ensure you many compliments this winter, in addition to keeping you warm on your outings.

Oct, 2024

Bloomingdale's

Runs large. I love this coat but definitely don't size up! I'm 5ft , 140lbs, petite curvy and I typically size up to a large in coats so that I have room in my chest and hips, but a large in this was huge. On the soia & kyo site it says this coat has a slim fit but I'd definitely disagree.

Oct, 2025

Bloomingdale's

This jacket seems nice but the hood is HUGE and when zipped up all the way I will have to fold it back or in? not sure. Couldnt get the hood to sit like the pic exactly but the jacket was breathable.

Oct, 2025

Bloomingdale's

Not great. I have other coats by this company that are gorgeous, but the material here s not great and there is just way too much of it. The cut is baggy and long.

Oct, 2025

Bloomingdale's

This is the 2nd Soia & Kyo coat I've bought and the first is still like new after 5 years of wear and tear!! I am such a fan of this brand I simply wanted to add to my (now) collection. These coats are a total investment and well worth every penny.

Oct, 2025

REVOLVE

Soia & Kyo is known for its fabulous fit, detailing, and extraordinary styling; oversized buttons, asymmetrical collars, wide belts, and contrasting trims. The designers are always on the look out for the best European wools for the best looking outerwear.

Oct, 2025

Bloomingdale's

Simply the best, light, warm and cozy! Stylish and put together, nice length, keeping most of your legs warm, a hood for auxiliary, just love it!

Oct, 2025

Rent the Runway

The coat's minimalist aesthetic and high-quality craftsmanship ensure it will be a timeless addition to any wardrobe.

Oct, 2025

InStyle

That's where this packable style from Soia & Kyo comes in: It can easily squeeze into a rolling carry-on or roomy tote. It's designed with all the classic elements of a trench coat—a notched collar, double-breasted button closure, shoulder tabs, and a belted waist and sleeves—but is made from a thin, lightweight material that folds down and neatly packs away into the included carrying case.

Feb, 2025

Honestly, the quality of the Soia & Kyo is going to blow current Aritizia out of the water. I've rented multiple Soia & Kyo coats and found them to be very flattering and great at their job of keeping in warmth. It's all in the finer details.

Nov, 2024

There is no style at all to the super puff IMO. I have definitely decided I am going with the jacket from soia & kyo.

Nov, 2024

Altitude Sports

Soia & Kyo, founded in Montreal in 2004, has a straightforward philosophy: “Beauty is in simplicity.” This, however, is difficult to pull off successfully, especially as well as they do it at Soia & Kyo. The minimalist style and sleek elegance of their winter jackets will certainly ensure you many compliments this winter, in addition to keeping you warm on your outings.

Oct, 2024

Bloomingdale's

Runs large. I love this coat but definitely don't size up! I'm 5ft , 140lbs, petite curvy and I typically size up to a large in coats so that I have room in my chest and hips, but a large in this was huge. On the soia & kyo site it says this coat has a slim fit but I'd definitely disagree.

Oct, 2025

Bloomingdale's

This jacket seems nice but the hood is HUGE and when zipped up all the way I will have to fold it back or in? not sure. Couldnt get the hood to sit like the pic exactly but the jacket was breathable.

Oct, 2025

Bloomingdale's

Not great. I have other coats by this company that are gorgeous, but the material here s not great and there is just way too much of it. The cut is baggy and long.

Oct, 2025