MISHA

Style keywords
About the brand
MISHA is an independently owned luxury fashion label founded in 2013 by Creative Director Michelle Aznavorian in Melbourne, Australia. Specializing in unique occasion-wear, ready-to-wear pieces, and in-house designed prints with impeccable tailoring, the brand has rapidly evolved from a startup operation to a multi-million dollar global enterprise worn by celebrities including Bella Hadid, Gigi Hadid, and Kylie Jenner. The MISHA philosophy centers on affordable luxury designed for the modern woman, uniting strong silhouettes with sensual drapery to capture the timeless and ethereal essence of the female form. The brand embodies a candid and effortless aesthetic with an underlying air of subtle luxury, creating transformative pieces that bridge classical ideas with modern innovation. Today, MISHA services boutiques internationally across Australia, the United States, Europe, the Middle East, and Asia, cementing its place as a leader in Australian luxury fashion exports.













