Jason Wu founded his eponymous fashion house in New York City in 2007 at just 24 years old, quickly establishing himself as a leading voice in American luxury fashion. Born in Taiwan and raised in Vancouver, Wu brings an international perspective to his designs, combining American sportswear sensibilities with old-world couture craftsmanship. His philosophy centers on creating clothes for women who are "fiercely fashionable but also own their power and femininity," emphasizing the female form through meticulous attention to detail and impeccable construction. Wu gained global recognition when First Lady Michelle Obama wore his custom white chiffon gown at President Obama's 2009 inaugural balls, and again chose his designs for the 2013 inauguration. His collections feature luxurious fabrics sourced primarily from Italy and France, incorporating sophisticated draping, intricate embroidery, and hand-sewn details that can take up to 1000 hours to complete. The brand represents modern femininity with timeless appeal, creating pieces that are both romantically reflective and innovatively contemporary.