Luli Fama

Classic Favorite

Trendiness score

50 of 100

Popularity score

71 of 100

0

Brand fans

12

Product saves

Miami

https://www.lulifama.com

Style keywords

Bold

Vibrant

Luxurious

Latin

Sexy

About the brand

Luli Fama is a Latin-owned luxury swimwear and resort wear brand founded in 2003 by Lourdes "Luli" Hanimian and her brother-in-law Augusto Hanimian. Born in Cuba and raised in Miami, Luli's passion for the ocean and fashion converged when she met Augusto while working for his aunt, a renowned swimwear designer in Argentina. Together, they revolutionized the American swimwear market by introducing sophisticated European prints, premium fabrics, and daring cuts. The brand is globally recognized for its universally flattering fit, vibrant colors, and bold designs that embody Latin flair and Miami style. With over 30 years of manufacturing experience and their own factory in Colombia, Luli Fama uses only the finest European fabrics to create handcrafted pieces. The brand empowers women to feel confident, sexy, and strong, attracting celebrity fans including Beyoncé, Shakira, and Lady Gaga while celebrating fearless femininity and beachside glamour.

Miami

https://www.lulifama.com

Instagram

444k followersOpen in app

What people are saying

Revolve

Luli Fama is known for its universally flattering fit and immaculate designs. Luli Fama incorporates an eclectic mix of vibrant hues and bold prints resulting in a unique look that is at once sophisticated and festive.

Oct, 2025

The Honey POP

The electric green floral print mirrors her energy—bright, impossible to ignore, and a little untamed—while the flirty string bow at the back doubles down on her mix of playfulness and power.

Sep, 2025

Kendam

Known for its Latin-inspired luxury swimwear and resort wear, the brand once again reinforced its reputation for bold design, exceptional craftsmanship, and a celebration of confident femininity.

Jun, 2025

VSTYLE Blog

I often recommend their bottoms as one of the most flattering bikini bottom options because of the ruched center seam, which creates a perky shape for the bum and prevents the fabric from drooping over the years.

Apr, 2025

Miami Living Magazine

Luli Fama uses only the finest-quality European fabrics and high-end materials, ensuring a luxury feel in every product. From swimwear to clothing, the brand strives for top-of-the-line garments, down to the details: Luli Rings and label plaques are gold plated to resist rust and remain waterproof, ensuring your Luli Fama swimwear lasts season after season.

Jul, 2024

Fashion Week Online

Luli Fama is a luxury swim and resort wear brand with impeccable designs and vibrant hues. They are dedicated to providing the perfect fit for different body types.

May, 2024

Byrdie

From bikini tops to one-pieces and beyond, many of the coolest swimsuits in Miami this season boosted intrigue via unmissable cutouts. Luli Fama, Mariella Swim, Salty Mermaid, Leslie Amon, and Azulu are just a sampling of the brands that got creative with this all-but-ubiquitous trend.

Jun, 2025

Luli Fama EU

Not really worth the money, seems super over priced for this quality/fit. Also had to pay myself for sending it back, not cool for such an expensive product.

Aug, 2024

Revolve

Luli Fama is known for its universally flattering fit and immaculate designs. Luli Fama incorporates an eclectic mix of vibrant hues and bold prints resulting in a unique look that is at once sophisticated and festive.

Oct, 2025

The Honey POP

The electric green floral print mirrors her energy—bright, impossible to ignore, and a little untamed—while the flirty string bow at the back doubles down on her mix of playfulness and power.

Sep, 2025

Kendam

Known for its Latin-inspired luxury swimwear and resort wear, the brand once again reinforced its reputation for bold design, exceptional craftsmanship, and a celebration of confident femininity.

Jun, 2025

VSTYLE Blog

I often recommend their bottoms as one of the most flattering bikini bottom options because of the ruched center seam, which creates a perky shape for the bum and prevents the fabric from drooping over the years.

Apr, 2025

Miami Living Magazine

Luli Fama uses only the finest-quality European fabrics and high-end materials, ensuring a luxury feel in every product. From swimwear to clothing, the brand strives for top-of-the-line garments, down to the details: Luli Rings and label plaques are gold plated to resist rust and remain waterproof, ensuring your Luli Fama swimwear lasts season after season.

Jul, 2024

Fashion Week Online

Luli Fama is a luxury swim and resort wear brand with impeccable designs and vibrant hues. They are dedicated to providing the perfect fit for different body types.

May, 2024

Byrdie

From bikini tops to one-pieces and beyond, many of the coolest swimsuits in Miami this season boosted intrigue via unmissable cutouts. Luli Fama, Mariella Swim, Salty Mermaid, Leslie Amon, and Azulu are just a sampling of the brands that got creative with this all-but-ubiquitous trend.

Jun, 2025

Luli Fama EU

Not really worth the money, seems super over priced for this quality/fit. Also had to pay myself for sending it back, not cool for such an expensive product.

Aug, 2024