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Brand Spotlight
Ludovic De Saint Sernin
Ludovic de Saint Sernin is a Paris-based luxury fashion brand founded in 2017 by Belgian-born designer Ludovic de Saint Sernin. After graduating from l'ESAA Duperré and working for prestigious houses including Dior, Saint Laurent, and Balmain, the designer launched his eponymous label to immediate acclaim. The brand quickly gained recognition for its sensual, genderless approach to fashion, earning a 2018 LVMH Prize nomination and catching the attention of industry icons like Rick Owens and Marc Jacobs. Known for pushing boundaries in contemporary menswear, the label draws inspiration from queer culture and artists like Robert Mapplethorpe, creating pieces that explore sexuality and sensuality without gender constraints. The brand has become synonymous with luxury underwear, particularly the signature eyelet briefs, while expanding into ready-to-wear that embodies 'sexy minimalism.' Ludovic de Saint Sernin represents the New Queer wave in fashion, challenging traditional menswear conventions through provocative yet elegant designs that celebrate the body and individual expression.
Style keywords
Sensual
Genderless
Erotic
Queer
Luxury
Brand Spotlight
Ludovic De Saint Sernin
Style keywords
Sensual
Genderless
Erotic
Queer
Luxury
Ludovic de Saint Sernin is a Paris-based luxury fashion brand founded in 2017 by Belgian-born designer Ludovic de Saint Sernin. After graduating from l'ESAA Duperré and working for prestigious houses including Dior, Saint Laurent, and Balmain, the designer launched his eponymous label to immediate acclaim. The brand quickly gained recognition for its sensual, genderless approach to fashion, earning a 2018 LVMH Prize nomination and catching the attention of industry icons like Rick Owens and Marc Jacobs. Known for pushing boundaries in contemporary menswear, the label draws inspiration from queer culture and artists like Robert Mapplethorpe, creating pieces that explore sexuality and sensuality without gender constraints. The brand has become synonymous with luxury underwear, particularly the signature eyelet briefs, while expanding into ready-to-wear that embodies 'sexy minimalism.' Ludovic de Saint Sernin represents the New Queer wave in fashion, challenging traditional menswear conventions through provocative yet elegant designs that celebrate the body and individual expression.