Zimmermann

Zimmermann brand image
Classic Favorite
Trendiness score
Trendiness score
36 of 100
Popularity score
Popularity score
74 of 100

Style keywords

Feminine
Romantic
Sophisticated
Elegant
Playful

About the brand

Zimmermann is a luxury Australian fashion brand founded in 1991 by sisters Nicky and Simone Zimmermann in Sydney. What began as a humble market stall at Paddington Markets, with Nicky designing dresses from her parents' garage, has evolved into one of Australia's most successful fashion labels, valued between $1.5-1.75 billion. The brand revolutionized the fashion industry by seamlessly blending ready-to-wear collections with sophisticated swimwear, creating a distinctive aesthetic that transcends traditional categories. Zimmermann's signature style embodies sophisticated femininity through clever colour combinations, delicate original prints, and intricate detailing including embroidery, lace, and scalloped edges. The brand has garnered international acclaim and a devoted celebrity following including Beyoncé, Kendall Jenner, and Margot Robbie. With over 58 stores globally and stockists at prestigious retailers like Bergdorf Goodman and Harrods, Zimmermann continues to celebrate the modern woman's spirit through designs that blend bohemian undertones with timeless elegance.

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What people are saying

Who What Wear

As a luxury brand, this price is reflective of other more established and heritage brands and the quality of its pieces. Of course, you mustn't forget the technicality of each design, with Zimmermann dresses sporting intricate details like knotting made of silk organza, undulating panels that hold shape, layers of fine lace and laser-cut frills. In saying that, these are pieces that you'll cherish forever and will last a lifetime.

Jun, 2025

The Impression

For Zimmermann the most important thing is that we're unashamedly feminine and that we are about escapism…[and for fall] we tried to do a modern interprtation of Victoriana.

Feb, 2025

Reddit

I was just in Zimmerman at my local mall and the dresses were terrible quality and all made in china. Several items were already snagged or pilling.

Oct, 2024

Xolvie

Two of the delicate straps of the $700 Zimmermann dress I purchased from their own website began to break just three weeks after I bought it.

Oct, 2024

Vogue

Zimmermann’s opening look set the tone: a dress in marine blue organza with a braided macramé bodice from which flowed sets of wave like ruffles.

Sep, 2024

Vogue

The theme helped Zimmermann and her team develop some really interesting propositions. Jersey dresses in bronze were built around sections of wetsuit-sturdy neoprene that provided both stability and a platform from which the fabric could flow.

Sep, 2024

Reddit

I hate Zimmermann because it's so worth the damn price tag. Every single item of theirs I've put on, I've not only loved but been so impressed by the quality. Which is heartbreaking.

Sep, 2024

ProductReview.com.au

I expected more from a brand like Zimmermann, especially after paying $750 for a shirt. Disappointingly, two buttons fell off the very first time I wore it. For a high-end brand, attention to quality should be a given.

Sep, 2024

YouTube

i love this style. so much. ... it is the most comfortable the most beautiful i don't think I've gotten. as many compliments as I have gotten when I was in this dress. everybody loves this dress. and even if they did not. I love the dress.

Jun, 2024

YouTube

I love this dress this is also a size two. and um I actually had to get it taken up here. and like right here so now you see that it fits like perfect uh Yeah couldn't get a one because I feared that it would have been too tight.

May, 2024

YouTube

it is a work of art i just love how nice it cinches in and then the girls are in place they won't move even if you dance whole the whole night it literally is very very secure if you get the right size though. so that's something to take into consideration. and I would highly highly suggest to try it in store.

Apr, 2024

Marie Claire UK

At Zimmermann, volume was the order of the day, with billowing fabrics, ruffled detailing and oversized sleeves taking centre stage.

Mar, 2024

Products from Zimmermann