Tibi

Under the Radar

Trendiness score

60 of 100

Popularity score

37 of 100

2

Brand fans

21

Product saves

Kathy and 1 others favorited this brand

Hong Kong

https://tibi.com

Style keywords

Modern

Relaxed

Clean

Feminine

Contemporary

About the brand

Tibi is an American luxury fashion brand founded in 1997 by Amy Smilovic while she was living in Hong Kong. The brand is grounded in the concept of Creative Pragmatism, a distinctive design philosophy that balances highly conceptual creativity with utility and functionality. What began as a small collection of contemporary dresses sold to expats has evolved into a global luxury brand known for its modern, relaxed silhouettes and timeless pieces that transcend trends. Now based in New York City's SoHo district, Tibi has established itself as an authority on contemporary fashion with a focus on separates, tailoring, and witty-yet-wearable detailing. The brand's ethos centers on creating pieces that are relaxed, feminine, modern, and clean, designed to work seamlessly across multiple occasions and seasons. Tibi's approach democratizes style by making sophisticated fashion both accessible and practical, serving the multifaceted woman who values quality over quantity and seeks clothing that enhances rather than complicates her life.

Hong Kong

https://tibi.com

What people are saying

Style In Process

It felt experimental, directional, and aligned with their core aesthetic - although I'd say this collection is more modern and slightly less “chill” than usual. Whether or not I end up wearing any of it, it's a collection to admire, dissect, and fall in love with - which is exactly what we love about Tibi.

Sep, 2025

On Shopping My Closet

From now on, I could be almost 100% sure that any Stella pant in size 4 would fit me. And so they've done. I have since found two different pairs preloved—one in Tibi's signature nylon material and one in cotton. All in size 4. All a perfect fit.

May, 2025

Fit Happens

The black and white side is a beautiful plaid and we know Tibi does plaids so well. It is rainproof on both sides. It has distressed edges. Plenty of pockets.

May, 2025

The Monthly Edit

I've been slowly growing my Tibi shoe collection, and perhaps one of my all time favourites (aside from the Aston which I wear 2-3x per week right now), are the Georgia sandal. They have that great, sculpted comma heel which adds in that styled, modern touch.

Dec, 2024

The Monthly Edit

Tibi nylon cargo pants | A complete wild card buy for me, but I now understand when Amy says the crispy nylon works as a year round piece.

Dec, 2024

amy smilovic (tibi) does a whole fashion podcast series thing on this and how to correct it. rare actually useful fashion information.

Dec, 2024

Fashionista

With each season, Tibi consistently manages to reinterpret and revitalize well-loved silhouettes: Day-to-day wardrobe staples like solid tunics and neutral button-up shirts become thrilling — whether because of their oversized pockets that double as semi-pleats or subtly elongated collars that add just the right amount of style to an otherwise unassuming look.

Sep, 2024

Style In Process

The palette was very limited - mostly neutrals - and many of the pieces felt more fashion-forward than functional. The overall vibe was more pushed...

Sep, 2025

On Shopping My Closet

I decided to try their signature style—the Stella pant. The tropical wool version, best for warmer weather, seemed like a safe start. I ordered a US 6, my typical size, but it arrived too big. Exchanging them for a size 4 was the right decision.

May, 2025

Fit Happens

Sizing is… variable. Tibi sizing isn't always consistent across items. You might be an 8 in one pant and a 10 in another. The item-specific size charts are usually accurate, so check those carefully.

May, 2025

Fit Happens

4-Ply Silk T-Shirt Dress... This won't work if you want your dresses to be traditionally flattering or waist-defining. It's oversized and drapey, and you have to be into that. The silk might feel too high maintenance.

May, 2025

Fashionista

Staying true to the brand, solid neutrals (like black, deep navy, ash gray and cream) dominate the color palette, and fine materials, like Japanese denim and Italian wool, are utilized throughout.

Feb, 2024

Style In Process

It felt experimental, directional, and aligned with their core aesthetic - although I'd say this collection is more modern and slightly less “chill” than usual. Whether or not I end up wearing any of it, it's a collection to admire, dissect, and fall in love with - which is exactly what we love about Tibi.

Sep, 2025

On Shopping My Closet

From now on, I could be almost 100% sure that any Stella pant in size 4 would fit me. And so they've done. I have since found two different pairs preloved—one in Tibi's signature nylon material and one in cotton. All in size 4. All a perfect fit.

May, 2025

Fit Happens

The black and white side is a beautiful plaid and we know Tibi does plaids so well. It is rainproof on both sides. It has distressed edges. Plenty of pockets.

May, 2025

The Monthly Edit

I've been slowly growing my Tibi shoe collection, and perhaps one of my all time favourites (aside from the Aston which I wear 2-3x per week right now), are the Georgia sandal. They have that great, sculpted comma heel which adds in that styled, modern touch.

Dec, 2024

The Monthly Edit

Tibi nylon cargo pants | A complete wild card buy for me, but I now understand when Amy says the crispy nylon works as a year round piece.

Dec, 2024

amy smilovic (tibi) does a whole fashion podcast series thing on this and how to correct it. rare actually useful fashion information.

Dec, 2024

Fashionista

With each season, Tibi consistently manages to reinterpret and revitalize well-loved silhouettes: Day-to-day wardrobe staples like solid tunics and neutral button-up shirts become thrilling — whether because of their oversized pockets that double as semi-pleats or subtly elongated collars that add just the right amount of style to an otherwise unassuming look.

Sep, 2024

Style In Process

The palette was very limited - mostly neutrals - and many of the pieces felt more fashion-forward than functional. The overall vibe was more pushed...

Sep, 2025

On Shopping My Closet

I decided to try their signature style—the Stella pant. The tropical wool version, best for warmer weather, seemed like a safe start. I ordered a US 6, my typical size, but it arrived too big. Exchanging them for a size 4 was the right decision.

May, 2025

Fit Happens

Sizing is… variable. Tibi sizing isn't always consistent across items. You might be an 8 in one pant and a 10 in another. The item-specific size charts are usually accurate, so check those carefully.

May, 2025

Fit Happens

4-Ply Silk T-Shirt Dress... This won't work if you want your dresses to be traditionally flattering or waist-defining. It's oversized and drapey, and you have to be into that. The silk might feel too high maintenance.

May, 2025

Fashionista

Staying true to the brand, solid neutrals (like black, deep navy, ash gray and cream) dominate the color palette, and fine materials, like Japanese denim and Italian wool, are utilized throughout.

Feb, 2024