Stay Cool

Stay Cool brand image
Classic Favorite
Trendiness score
Trendiness score
49 of 100
Popularity score
Popularity score
64 of 100
0
Brand fans
0
Product saves

Style keywords

Retro-futuristic
Chillwear
Nostalgic
Comfort
Relaxed

About the brand

STAYCOOLNYC is a retro-futuristic chillwear brand founded by Amin Adjmi in 2015, starting as a passion project sold from a car trunk at Boston University. The brand embodies the philosophy of staying calm, cool, and collected effortlessly, carrying positive, feel-good energy rooted in a relaxed mindset. What began in a college dorm room quickly evolved into a full-fledged lifestyle brand that fuses nostalgic inspiration with standout design and premium comfort. After returning to his hometown of NYC, Adjmi built STAYCOOL into a movement centered around self-expression, individuality, and ease. The brand specializes in 'Chillwear' - clothing designed for moments when you're relaxed, grounded, and feeling your best. More than just a clothing brand, STAYCOOLNYC creates a world of comfort, creativity, and nostalgia reimagined for a new generation, serving as the uniform for staying cool whether lounging at home, exploring the city, or moving through life on your own terms.

Instagram
136k followersOpen in app
Instagram imageInstagram imageInstagram imageInstagram imageInstagram imageInstagram imageInstagram imageInstagram image

Products from Stay Cool

Search Stay Cool
0%
Finding your perfect look...