Shoshanna

Shoshanna brand image
Under the Radar
Trendiness score
Trendiness score
34 of 100
Popularity score
Popularity score
42 of 100
0
Brand fans
3
Product saves

Style keywords

Feminine
Bold
Whimsical
Flattering
Distinctive

About the brand

Shoshanna is a contemporary womenswear brand founded by Shoshanna Lonstein Gruss in 1998, revolutionizing dress departments nationwide with its debut collection. The brand is renowned for its dedication to fitting and flattering the female body while incorporating whimsical details, offering a refreshing alternative to contemporary fashion of its time. Gruss pioneered innovation in the swimwear industry by launching separates in 2001, selling tops and bottoms individually with lingerie-inspired sizing. The Shoshanna aesthetic is distinctively feminine, utilizing bold colors and unique details that speak to women's fashion needs and aspirations. With a celebrity following that includes Mindy Kaling, Kelly Ripa, and Meghan Markle, the collection is available in luxury retailers like Bergdorf Goodman, Neiman Marcus, and Saks Fifth Avenue, as well as over 500 specialty stores across the United States, Canada, Europe, and Asia.

Manhattan, New York City
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What people are saying

Daily Front Row

I've always believed great fit transcends trend. We've never chased fleeting silhouettes or cuts; our customers know they can count on us for pieces that feel as good as they look!

Jul, 2025

Rent the Runway

Loved this dress and got endless compliments. Fit like a glove. A little clingy. I wore spanx. But worth it bc so adorable.

Apr, 2025

Rent the Runway

I received so many compliments on this dress. It's high quality, comfortable and extremely flattering.

Mar, 2025

Rent the Runway

The material is easy to wear and super comfortable.

Oct, 2024

Rent the Runway

Fit in a tight but flattering way. Flairs out in the hips enough. Adds volume to bottom with the white accent stripe. Love Shoshanna dresses!

Sep, 2024

Daily Summer

I think our customer is looking for impeccable fit and quality, something we've been giving them for the past 25-plus years.

Jul, 2024

Rent the Runway

Perfect for a conservative event while being absolutely stunning. I did wear shape wear to keep it all in, but I felt super sexy without showing skin. The ruffles add the feminine flair too. Big fan.

Jan, 2024

Rent the Runway

Great summer dress. Stretchy with stomach contouring. Overall Fit. Runs big.

Sep, 2024

Rent the Runway

I loved the length and the flare at the bottom of this dress, but I wish I had gone down a size. It fit fine in my shoulders and bust but was very baggy around my midsection and I think would be much more flattering if it was more fitted throughout.

Mar, 2024

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