Peachy Den

Classic Favorite

Trendiness score

54 of 100

Popularity score

67 of 100

0

Brand fans

11

Product saves

London

https://www.peachyden.co.uk

Style keywords

Playful

Feminine

Nostalgic

Contemporary

Inclusive

About the brand

Peachy Den is a London-based contemporary womenswear brand founded in 2019 by Isabella Weatherby. Starting as a side hustle while Weatherby worked full-time, the brand quickly evolved into a global phenomenon with over 100,000 customers across 60+ countries. The brand gained cult status during lockdown with its viral Kernel jumpsuit and has since dressed celebrities including Bella Hadid, Olivia Rodrigo, and Kaia Gerber. Known for limited production runs and conscious manufacturing, Peachy Den creates versatile pieces that blend 90s and 00s British nostalgia with contemporary femininity. The brand champions inclusivity through figure-hugging designs that suit all body types and celebrates the female form. Beyond fashion, Peachy Den has built a community through pop-up events, open-door experiences, and initiatives like Peachy FC football club. With revenue in the millions and production focused in the UK, the brand embodies playful British style designed to help every day feel 'just that bit more peachy.'

London

https://www.peachyden.co.uk

Instagram

206k followersOpen in app

What people are saying

Who What Wear

The shirring design lets it mould comfortably to your frame and brings a touch of texture to the look.

Apr, 2025

Tellar

I'm a UK 10 normally but needed a 12 in the jumpsuit. Super flattering once you get the size right!

Jan, 2025

Marie Claire UK

The indie brand, founded by Isabella Weatherby in 2019, has long been a Gen-Z favourite but the latest drop got this millennial interested.

Sep, 2024

Marie Claire UK

I'm rather tempted by the Gigi jacket and matching jeans; in a deep indigo rinse, the set feels more polished than your average Canadian tuxedo.

Sep, 2024

Who What Wear

If we don't all feel our very best [in the piece], we don't make it.

Aug, 2024

Peachy Den, About Arianne, Deiji Studios, Maguire Shoes, Pêche, With Harper Lu, Asta Resort, Arcina Ori, Simuero (jewelry), Sumsie's Collection, Isaya Store, Mise Label, Lem Wear.

Jan, 2024

Byrdie

I have never been a trouser girl—always jeans—but this fall, I was finally ready to find my perfect pair. These trousers from Peachy Den are exactly what I was looking for: They have a low-waist, bootcut silhouette that feels more Charlie's Angels than girlboss.

Oct, 2023

Tellar

Most Peachy Den pieces are designed to be fitted, and many customers report needing to size up, particularly for non-stretch items or if you have a larger bust or hips.

Jan, 2025

Tellar

The fabric is stretchy, but the waist is SNATCHED—don't underestimate how tight it can feel.

Jan, 2025

Does anyone have any experience with the brand Peachy Den? Some of their jackets are intriguing to me,just wanna know what the quality is like of their pieces if anyone has gotten anything! Wasn't sure based on all the hype if it's just another IG brand.

Nov, 2024

Peachy Den Reviews

Shipping Inconsistencies: Some customers have reported inconsistencies in shipping times and occasional delays.

Mar, 2024

I have ordered a dress from them before and I was not impressed by the quality (not bad, but for the price I expected better) - so for future purchases I will always go to the store to check items out myself.

Oct, 2023

Who What Wear

The shirring design lets it mould comfortably to your frame and brings a touch of texture to the look.

Apr, 2025

Tellar

I'm a UK 10 normally but needed a 12 in the jumpsuit. Super flattering once you get the size right!

Jan, 2025

Marie Claire UK

The indie brand, founded by Isabella Weatherby in 2019, has long been a Gen-Z favourite but the latest drop got this millennial interested.

Sep, 2024

Marie Claire UK

I'm rather tempted by the Gigi jacket and matching jeans; in a deep indigo rinse, the set feels more polished than your average Canadian tuxedo.

Sep, 2024

Who What Wear

If we don't all feel our very best [in the piece], we don't make it.

Aug, 2024

Peachy Den, About Arianne, Deiji Studios, Maguire Shoes, Pêche, With Harper Lu, Asta Resort, Arcina Ori, Simuero (jewelry), Sumsie's Collection, Isaya Store, Mise Label, Lem Wear.

Jan, 2024

Byrdie

I have never been a trouser girl—always jeans—but this fall, I was finally ready to find my perfect pair. These trousers from Peachy Den are exactly what I was looking for: They have a low-waist, bootcut silhouette that feels more Charlie's Angels than girlboss.

Oct, 2023

Tellar

Most Peachy Den pieces are designed to be fitted, and many customers report needing to size up, particularly for non-stretch items or if you have a larger bust or hips.

Jan, 2025

Tellar

The fabric is stretchy, but the waist is SNATCHED—don't underestimate how tight it can feel.

Jan, 2025

Does anyone have any experience with the brand Peachy Den? Some of their jackets are intriguing to me,just wanna know what the quality is like of their pieces if anyone has gotten anything! Wasn't sure based on all the hype if it's just another IG brand.

Nov, 2024

Peachy Den Reviews

Shipping Inconsistencies: Some customers have reported inconsistencies in shipping times and occasional delays.

Mar, 2024

I have ordered a dress from them before and I was not impressed by the quality (not bad, but for the price I expected better) - so for future purchases I will always go to the store to check items out myself.

Oct, 2023