Mirror Palais

Mirror Palais brand image
Classic Favorite
Trendiness score
Trendiness score
58 of 100
Popularity score
Popularity score
78 of 100
0
Brand fans
6
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Style keywords

Romantic
Nostalgic
Feminine
Vintage
Dreamy

About the brand

Mirror Palais is a New York-born fashion brand founded by Queens-native Marcelo Gaia in 2019, after working nearly a decade as a stylist. The brand rose to fame in 2020 when Dua Lipa wore Mirror Palais in her "Break My Heart" music video, subsequently attracting celebrity followers including Bella Hadid, Olivia Rodrigo, Ariana Grande, and Kendall Jenner. Known for viral pieces like the "Fairy Dress," the brand gained massive social media attention and now boasts over half a million Instagram followers. Mirror Palais creates dreamy, nostalgic pieces that celebrate the divine feminine form, designing for all sizes and shapes. Gaia draws inspiration from diverse sources including his mother's closet, his Brazilian heritage, religion, and even Sailor Moon. As an environmentally conscious small business, the brand often uses vintage fabrics, leading to limited launches and made-to-order exclusives. Every garment is designed in New York with a focus on fair wages, waste reduction, and superior craftsmanship.

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What people are saying

Comprehensive Review and Guide to Choosing Romantic Vintage-Inspired Dresses

By fusing contemporary aesthetics with nostalgic references from the 90s and early 2000s, Mirror Palais creates pieces that resonate with a confident, modern audience.The brand's collection typically features graceful silhouettes, from flowing skirts to tailored tops and stylish coats, all meticulously crafted to celebrate the female form.

Sep, 2025

HELLO!

In true Dua fashion, the lavish dinner date called for an outfit to match, treating herself to a £3.9k dazzling beaded sheer dress from cool-girl fashion label, Mirror Palais.

Aug, 2025

Lemon8-app

The Mirror Palais fairy dress stands out for its exquisite design and quality, allowing you to shine without looking tacky.

Dec, 2024

Reddit

I barely give Mirror Palais a pass for their polyester blends but at least their dresses make you look like a million bucks and the synthetics make sense for the few designs that use them….

Jul, 2025

Reddit

Ehhh, Mirror Palais is a pretty popular brand for how apparently trash the quality is.

Aug, 2025

Reddit

I found a wedding dress on line that I am absolutely in love with, but when I looked up the seller (Mirror Palais) they have terrible reviews and they have a strict no return policy. I don't think I can take the risk and spend $1.5k on a dress I've never tried on with no returns.

Aug, 2025

Reddit

Mirror palais is way to expensive for the quality and originality to begin with.

Jun, 2025

Reddit

People have multiple complaints about it only looking good on camera and being cheap in person just look up the reviews.

Jun, 2025

Reddit

I just purchased my first Mirror Palais piece. I looked at the care tag and it's 100% polyester when the item is supposed to be 100% silk.

May, 2025

Reddit

Both of their brands suck. Mirror palais quality continues to decline and prices continue to rise. Inflated egos in fashion strike again.

Nov, 2024

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