MACH & MACH

MACH & MACH brand image
Classic Favorite
Trendiness score
Trendiness score
50 of 100
Popularity score
Popularity score
76 of 100
0
Brand fans
6
Product saves

Style keywords

Bold
Sparkling
Glamorous
Feminine
Playful

About the brand

MACH & MACH was founded in 2012 in Tbilisi, Georgia, by sisters Nina and Gvantsa Macharashvili. The brand celebrates bold, energetic design through its collections of footwear, accessories, and ready-to-wear, embracing its Georgian roots while crafting a unique vision of craftsmanship. Defined by fresh energy and a playful essence, the collections feature the signature double bow—a symbol reflecting the founders' dual perspectives and unified vision. The brand has become synonymous with crystal-embellished heels, sparkle, and sophisticated glamour. In 2020, MACH & MACH established production in Italy, merging Georgian creativity with the precision of Italian craftsmanship at its Parabiago hub in Lombardia's footwear district. Now headquartered in both Tbilisi and Milan, the brand offers its collections globally through select retailers including NET-A-PORTER, Harrods, Saks Fifth Avenue, and Selfridges. The brand's instantly recognizable designs are beloved by celebrities and fashion icons worldwide, bringing runway-level drama and unapologetic sparkle to every step.

Tbilisi, Georgia
Instagram
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What people are saying

Lemon8

The primary appeal of Mach & Mach heels lies in their exquisite design and luxurious aesthetics. The combination of pearls and crystals creates a fairytale-like appearance, making them perfect for special occasions.

May, 2025

Le Fashion Artiste

It is a common fact that Mach & Mach shoes are among the favorites of ladies who prioritize comfort but still love a good pair of luxury heels. Even though, in most cases, we know you can rarely get both, Mach & Mach proved us wrong and became a go-to shoe option for a night out involving late hours and lots of dancing.

Jan, 2025

Coveti

One recurring theme in the customer reviews was the comfort of Mach & Mach heels. Many customers mentioned that they could wear these heels for hours without experiencing any discomfort. This is a testament to the brand's commitment to quality and craftsmanship.

Feb, 2024

Bella Zofia

Despite its relatively short time in the industry, Mach & Mach has managed to carve out a niche for itself in the competitive world of luxury fashion, thanks to its innovative designs and unwavering commitment to craftsmanship and quality.

Jan, 2024

Busbee Style

There was NO break-in time for these Mach & Mach heels. I've bought a lot of designer heels over the years, and I would say these are the most comfortable out of the box.

Jan, 2024

Busbee Style

Right now, in my style journey, I'm investing in pieces that will 1) last many years, and 2) make me happy. These Mach & Mach shoes do both of those things. So for me, I think they are worth the money.

Jan, 2024

Lemon8

Many users have expressed mixed feelings about the comfort levels of Mach & Mach heels. While some wearers report that these heels remain comfortable even after hours of wear, others caution that they may not be suitable for prolonged standing.

May, 2025

Coveti

In terms of sizing, most customers found that Mach & Mach heels run true to size. This means that you can confidently order your usual shoe size without worrying about any surprises.

Feb, 2024

Busbee Style

My usual shoe size is 7.5 and I ordered the EU 38 because Nordstrom's site said they run small and suggested ordering 1/2 a size up. The EU 38 fits perfectly.

Jan, 2024

Lemon8

My honest review about these pair of shoes from Mach & Mac and being honest mean I'm going to tell you that they are so uncomfortable. however, I still can't resist how how pretty they are when I wore them for a special occasion.

Feb, 2024

Lemon8

Do they worth the price? I honestly don't think so… there was a time that I wore them to go shopping at the mall for like less than three hours, I felt so pain at my feet to the point where I have to take them off right there and then.

Feb, 2024

Lemon8

Having worn MACH&MACH shoes for a few events, I can say they're not the most supportive. While the look is undeniably on-trend, I find myself changing into more comfortable footwear sooner than I'd like.

Feb, 2024

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