Gucci



Style keywords
About the brand
Gucci is a renowned Italian fashion house founded by Guccio Gucci in 1921 in Florence, Italy. Originally established as a small luggage atelier, the brand was inspired by Guccio's experience working as a porter at The Savoy Hotel in London, where he observed the luxury preferences of wealthy travelers. The company initially specialized in high-quality leather goods, luggage, and travel accessories, serving Italy's affluent upper classes with exceptional Tuscan craftsmanship. Over more than a century, Gucci has transformed from a single boutique on a Florence side street into a world-renowned symbol of Italian luxury, creativity, and innovative design. The brand has become synonymous with elegance and exclusivity, attracting celebrities, socialites, and fashion enthusiasts worldwide. With iconic elements like the interlocking GG monogram, distinctive green and red stripes, and timeless designs, Gucci continues to define contemporary luxury fashion while honoring its Italian heritage and commitment to superior craftsmanship.