Generation Love

Style keywords
About the brand
Generation Love is a women's fashion brand founded in 2008 by partners Roni Hirshberg and Audrey Bressa, who are both business partners and life partners. The brand was born from their shared vision to create clothing that empowers women to feel confident, powerful, and unapologetically themselves. Drawing inspiration from women who dream big and work hard, Generation Love designs fashion that serves as the ultimate confidence booster. The brand's distinctive aesthetic seamlessly blends Audrey's French chic influences with Roni's New York edge, creating collections that embody timeless sophistication with modern grit. Their designs focus on elevated essentials that are both functional and stylish, featuring bold colors, exquisite detailing, and high-quality fabrics. Generation Love has built a global presence through luxury retailers and boutiques, culminating in the opening of their flagship store on Madison Avenue in 2023, making luxury fashion accessible to women of all generations.











