Charo Ruiz Ibiza

Style keywords
About the brand
Charo Ruiz Ibiza is a fashion brand founded in 1989 by designer Charo Ruiz, committed to celebrating femininity and freedom through each piece. Born into a lineage of seamstresses in Seville, Charo began her career as a model in Barcelona during the 1970s before settling in Ibiza, where she established her own atelier and showroom. The brand reinterprets Ibizan fashion using natural fabrics and artisanal finishes, creating collections that capture the island's free-spirited essence and bohemian charm. What started as a project with modest expectations has evolved into a successful family-run business, now led by Charo's children Pablo and Paloma, who preserve the brand's DNA while bringing fresh perspectives. With over sixty collections, a flagship store in Ibiza, four standalone locations, and presence in more than 200 multi-brand points of sale worldwide, Charo Ruiz Ibiza has established itself as the leading reference in Ibizan fashion on the global stage, creating effortlessly chic pieces that enhance women's natural beauty.















