Adriana Degreas

Adriana Degreas brand image
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Popularity score
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Style keywords

Luxury
Elegant
Timeless
Sophisticated
Chic

About the brand

Adriana Degreas is a Brazilian fashion designer who has established herself as one of the leading luxury beachwear brands globally. Born in 1971, she grew up surrounded by fashion through her family's textile business and her grandmother's collection of designer pieces. After marrying into a family with deep roots in Brazil's beachwear industry since 1947, Degreas launched her namesake brand in 2001 with a vision for glamorous beach and resort wear. Degreas has pioneered what she calls "Bain Couture," a sophisticated fusion of swimwear and couture that transforms beachwear into high fashion. Her designs feature innovative cuts, unique fabrics, and elegant silhouettes that appeal to sophisticated, creative women worldwide. With a celebrity following that includes Suki Waterhouse, Poppy Delevingne, and Noor Fares, the brand combines Brazilian heritage with contemporary elegance, creating timeless pieces that embody effortless chic with a retro twist for the modern, confident woman.

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