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Brand Spotlight
Z Supply
Z Supply is a California-based fashion brand founded in 2013 by Greg Garrett, Glen Reder, and John Zhao with a core belief in combining simplicity, comfort, and style in every closet. What started as a well-designed tee has evolved into a comprehensive fashion house creating timeless essentials featuring soft fabrics, classic silhouettes, and versatile styles for everyone. The company originally launched with four distinct lines—Black Swan, Others Follow, White Crow, and Z Supply—each targeting different demographics and style preferences.
The brand has since expanded beyond its foundational offerings to include Z Lounge for cozy loungewear, Z SUPPLY Active for all-day activewear, and Z SUPPLY Eyewear for polarized sunglasses. With a focus on contemporary womenswear sold in over 1,800 stores nationwide, Z Supply has grown from $8 million in first-year sales to a $29 million revenue company, establishing itself as a forward-thinking fashion house that delivers quality essentials at accessible price points.
Style keywords
Comfortable
Timeless
Versatile
Contemporary
Classic
Brand Spotlight
Z Supply
Style keywords
Comfortable
Timeless
Versatile
Contemporary
Classic
Z Supply is a California-based fashion brand founded in 2013 by Greg Garrett, Glen Reder, and John Zhao with a core belief in combining simplicity, comfort, and style in every closet. What started as a well-designed tee has evolved into a comprehensive fashion house creating timeless essentials featuring soft fabrics, classic silhouettes, and versatile styles for everyone. The company originally launched with four distinct lines—Black Swan, Others Follow, White Crow, and Z Supply—each targeting different demographics and style preferences.
The brand has since expanded beyond its foundational offerings to include Z Lounge for cozy loungewear, Z SUPPLY Active for all-day activewear, and Z SUPPLY Eyewear for polarized sunglasses. With a focus on contemporary womenswear sold in over 1,800 stores nationwide, Z Supply has grown from $8 million in first-year sales to a $29 million revenue company, establishing itself as a forward-thinking fashion house that delivers quality essentials at accessible price points.