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Brand Spotlight
perfectwhitetee
perfectwhitetee was founded in 2020 by co-founders Lisa Hickey and Jen Menchaca, two fashion industry veterans with over 30 years of combined experience. Born from their shared love of t-shirts and the belief that perfect basics start with thoughtful design and impeccable craftsmanship, the brand launched on National White T-shirt Day with just seven styles, three of which remain top sellers today.
The brand focuses on creating seasonless essentials made from quality fabrics that are milled in California, with 90% of their line produced in the U.S. perfectwhitetee's philosophy centers around capturing the feeling you get when wearing your perfect white tee - that one piece you won't let anyone borrow and will bleach countless times to preserve. Their commitment to American manufacturing allows them to react quickly to market demands while maintaining their high standards for comfort, fit, and durability.
Style keywords
Seasonless
Classic
Minimal
Timeless
Essential
Brand Spotlight
perfectwhitetee
Style keywords
Seasonless
Classic
Minimal
Timeless
Essential
perfectwhitetee was founded in 2020 by co-founders Lisa Hickey and Jen Menchaca, two fashion industry veterans with over 30 years of combined experience. Born from their shared love of t-shirts and the belief that perfect basics start with thoughtful design and impeccable craftsmanship, the brand launched on National White T-shirt Day with just seven styles, three of which remain top sellers today.
The brand focuses on creating seasonless essentials made from quality fabrics that are milled in California, with 90% of their line produced in the U.S. perfectwhitetee's philosophy centers around capturing the feeling you get when wearing your perfect white tee - that one piece you won't let anyone borrow and will bleach countless times to preserve. Their commitment to American manufacturing allows them to react quickly to market demands while maintaining their high standards for comfort, fit, and durability.