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Brand Spotlight
ALLSAINTS
AllSaints was founded in 1994 by designer couple Stuart Trevor and Kait Bolongaro in East London, with a vision to create a cool and unique fashion label featuring vintage-inspired garments with a modern, rock 'n' roll sensibility. The brand name originated from Stuart Trevor's nickname "The Saint" and All Saints Road in Notting Hill. Starting as a wholesale menswear brand selling to high-end retailers like Harvey Nichols and Harrods, AllSaints opened its first standalone store on Carnaby Street in 1997.
AllSaints has become globally recognized for its quintessentially British style, characterized by cult leather biker jackets, lived-in jeans and tees, and neutral color palettes. The brand emphasizes individuality and attitude, with its iconic Ramskull logo embodying its rebellious personality. Today, AllSaints operates over 130 stores across 12 countries, maintaining its commitment to craftsmanship and authentic design while continuing to inspire personal style and self-expression through its collections.
Style keywords
Edgy
Rebellious
British
Rock
Leather
Brand Spotlight
ALLSAINTS
Style keywords
Edgy
Rebellious
British
Rock
Leather
AllSaints was founded in 1994 by designer couple Stuart Trevor and Kait Bolongaro in East London, with a vision to create a cool and unique fashion label featuring vintage-inspired garments with a modern, rock 'n' roll sensibility. The brand name originated from Stuart Trevor's nickname "The Saint" and All Saints Road in Notting Hill. Starting as a wholesale menswear brand selling to high-end retailers like Harvey Nichols and Harrods, AllSaints opened its first standalone store on Carnaby Street in 1997.
AllSaints has become globally recognized for its quintessentially British style, characterized by cult leather biker jackets, lived-in jeans and tees, and neutral color palettes. The brand emphasizes individuality and attitude, with its iconic Ramskull logo embodying its rebellious personality. Today, AllSaints operates over 130 stores across 12 countries, maintaining its commitment to craftsmanship and authentic design while continuing to inspire personal style and self-expression through its collections.