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Brand Spotlight
&DAUGHTER
&Daughter is a London-based slow-fashion knitwear brand founded in 2013 by Buffy Reid and her father Columba. The brand's name reflects generational continuity and traditional craftsmanship, inspired by Reid's Irish heritage and her grandmother's knitting expertise. &Daughter specializes in creating timeless, luxurious knitwear using 100% natural yarns, many certified by Responsible Wool Standard. The brand collaborates exclusively with family-owned factories in the UK and Ireland, employing traditional full-fashioning techniques where each garment piece is individually knitted and hand-finished. This method reduces waste and ensures longevity, creating pieces designed to last decades. &Daughter's collections feature classic silhouettes in neutral color palettes alongside vibrant hues, drawing inspiration from 20th-century fashion icons. The brand expanded into menswear in 2024, maintaining its commitment to quality over quantity. With a philosophy of 'In Praise of Slowness,' &Daughter represents sustainable luxury fashion that celebrates traditional craft while appealing to modern consumers seeking enduring style.
Style keywords
Slow-fashion
Timeless
Sustainable
Luxurious
Traditional
Brand Spotlight
&DAUGHTER
Style keywords
Slow-fashion
Timeless
Sustainable
Luxurious
Traditional
&Daughter is a London-based slow-fashion knitwear brand founded in 2013 by Buffy Reid and her father Columba. The brand's name reflects generational continuity and traditional craftsmanship, inspired by Reid's Irish heritage and her grandmother's knitting expertise. &Daughter specializes in creating timeless, luxurious knitwear using 100% natural yarns, many certified by Responsible Wool Standard. The brand collaborates exclusively with family-owned factories in the UK and Ireland, employing traditional full-fashioning techniques where each garment piece is individually knitted and hand-finished. This method reduces waste and ensures longevity, creating pieces designed to last decades. &Daughter's collections feature classic silhouettes in neutral color palettes alongside vibrant hues, drawing inspiration from 20th-century fashion icons. The brand expanded into menswear in 2024, maintaining its commitment to quality over quantity. With a philosophy of 'In Praise of Slowness,' &Daughter represents sustainable luxury fashion that celebrates traditional craft while appealing to modern consumers seeking enduring style.