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Brand Spotlight
Poupette St Barth
Poupette St Barth was founded in 1995 by Monique "Poupette" Giraud, a free-spirited designer from Cannes, France, who fell madly in love with the island of Saint Barthélemy when she arrived there in 1979. Her childhood nickname "Poupette," meaning "little doll" in French, embodies the brand's DNA and reflects the playful yet sophisticated aesthetic she envisioned. What started as her personal quest to create her dream wardrobe evolved into a luxury resort wear collection that she could share with other women who understood the allure of island living.
The brand's distinctly boho chic style unites an expression of freedom with easy-wearing joyful elegance, creating pieces that are truly made by a woman for women. Each garment is handcrafted with exceptional attention to detail, featuring flowing silhouettes, hand-drawn prints, and lightweight fabrics perfect for tropical climates. Today, Poupette St Barth has grown into a worldwide brand distributed across more than 220 points of sale, including luxury retailers like Saks Fifth Avenue and digital platforms like MyTheresa, while maintaining its authentic Caribbean soul.
Style keywords
Bohemian
Feminine
Romantic
Elegant
Playful
Brand Spotlight
Poupette St Barth
Style keywords
Bohemian
Feminine
Romantic
Elegant
Playful
Poupette St Barth was founded in 1995 by Monique "Poupette" Giraud, a free-spirited designer from Cannes, France, who fell madly in love with the island of Saint Barthélemy when she arrived there in 1979. Her childhood nickname "Poupette," meaning "little doll" in French, embodies the brand's DNA and reflects the playful yet sophisticated aesthetic she envisioned. What started as her personal quest to create her dream wardrobe evolved into a luxury resort wear collection that she could share with other women who understood the allure of island living.
The brand's distinctly boho chic style unites an expression of freedom with easy-wearing joyful elegance, creating pieces that are truly made by a woman for women. Each garment is handcrafted with exceptional attention to detail, featuring flowing silhouettes, hand-drawn prints, and lightweight fabrics perfect for tropical climates. Today, Poupette St Barth has grown into a worldwide brand distributed across more than 220 points of sale, including luxury retailers like Saks Fifth Avenue and digital platforms like MyTheresa, while maintaining its authentic Caribbean soul.