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Brand Spotlight
FRANÇOISE
FRANÇOISE is a fashion brand launched by talented Parisian designer Johanna Senyk, who previously achieved success with her brand Wanda Nylon, winning the Grand Prix de l'ANDAM in 2016. The brand draws inspiration from icons of female emancipation from the late 1970s, specifically referencing legendary figures like Françoise Sagan, Françoise Fabian, and Françoise Hardy. FRANÇOISE revisits classic 70s wardrobe staples including retro suit jackets, fluid poplin shirts, and flared pants.
The brand embodies a vision of the French woman as free, independent, and proud, with the manifesto 'FRANÇOISE PLEASES WHO PLEASES HER.' Specializing in rare pieces and vintage fabrics, FRANÇOISE champions sustainability and fine craftsmanship by utilizing local expertise and exclusive deadstock materials sourced from prestigious fashion houses. This approach reveals an elegant yet uninhibited aesthetic infused with distinctly French joie de vivre, creating timeless designs that celebrate both luxury and environmental consciousness.
Style keywords
Retro
Sustainable
French
Independent
Luxury
Brand Spotlight
FRANÇOISE
Style keywords
Retro
Sustainable
French
Independent
Luxury
FRANÇOISE is a fashion brand launched by talented Parisian designer Johanna Senyk, who previously achieved success with her brand Wanda Nylon, winning the Grand Prix de l'ANDAM in 2016. The brand draws inspiration from icons of female emancipation from the late 1970s, specifically referencing legendary figures like Françoise Sagan, Françoise Fabian, and Françoise Hardy. FRANÇOISE revisits classic 70s wardrobe staples including retro suit jackets, fluid poplin shirts, and flared pants.
The brand embodies a vision of the French woman as free, independent, and proud, with the manifesto 'FRANÇOISE PLEASES WHO PLEASES HER.' Specializing in rare pieces and vintage fabrics, FRANÇOISE champions sustainability and fine craftsmanship by utilizing local expertise and exclusive deadstock materials sourced from prestigious fashion houses. This approach reveals an elegant yet uninhibited aesthetic infused with distinctly French joie de vivre, creating timeless designs that celebrate both luxury and environmental consciousness.