A.W.A.K.E. MODEFlared Wool Pea Coat

Name: Flared Wool Pea Coat
Brand: A.W.A.K.E. MODE
Price: 1490 USD
Availability: InStock

$1,490

Flared Wool Pea Coat

$1,490

Moda Operandi

Available sizes:

M

S

XS

Shipping & returns

Description

<p>London’s Natalia Alaverdian continues to challenge conventions and push boundaries with her deconstructed—and cult favorite—offbeat-cool aesthetic. <br /><br /></p><p>This flared pea coat is defined by a high stand collar and gold-toned button fastening. It is cut with structured tailoring that opens into a flared, cape-like silhouette for added volume and movement.</p><ul>- Fall/Winter '26
- Wool construction, high stand collar, gold-tone button detailing, flared cape-style silhouette, structured tailoring
- Button fastening along front
- Composition: 100% Wool
- Dry clean
- Imported
</ul>

Brand Spotlight

A.W.A.K.E. MODE

A.W.A.K.E. MODE was founded in London in 2012 by creative director Natalia Alaverdian, with the brand name serving as an acronym for "All Wonderful Adventures Kindle Enthusiasm." The label emerged from Alaverdian's vision to create avant-garde yet versatile pieces that challenge conventional fashion while remaining highly wearable. Drawing inspiration from her multicultural Russian-Armenian heritage and background as a former fashion director at Harper's Bazaar Russia, the brand blends cross-cultural references from Japanese art, European film, and historical costume design. The brand is renowned for its sculptural minimalism, featuring innovative cuts, unexpected proportions, and clever construction techniques. A.W.A.K.E. MODE transforms wardrobe staples through an architectural lens, creating pieces that balance structure with fluidity—think asymmetrical jackets, origami-like folds, and modular components. Despite their artistic complexity, the garments maintain functionality and comfort, embodying the philosophy of "wearable art" that celebrates femininity while empowering the modern woman's daily life.

Trendiness score

52 of 100

Popularity score

72 of 100

Style keywords

Avant-garde

Sculptural

Architectural

Deconstructed

Minimalist

Brand Spotlight

A.W.A.K.E. MODE

Trendiness score

52 of 100

Popularity score

72 of 100

Style keywords

Avant-garde

Sculptural

Architectural

Deconstructed

Minimalist

A.W.A.K.E. MODE was founded in London in 2012 by creative director Natalia Alaverdian, with the brand name serving as an acronym for "All Wonderful Adventures Kindle Enthusiasm." The label emerged from Alaverdian's vision to create avant-garde yet versatile pieces that challenge conventional fashion while remaining highly wearable. Drawing inspiration from her multicultural Russian-Armenian heritage and background as a former fashion director at Harper's Bazaar Russia, the brand blends cross-cultural references from Japanese art, European film, and historical costume design. The brand is renowned for its sculptural minimalism, featuring innovative cuts, unexpected proportions, and clever construction techniques. A.W.A.K.E. MODE transforms wardrobe staples through an architectural lens, creating pieces that balance structure with fluidity—think asymmetrical jackets, origami-like folds, and modular components. Despite their artistic complexity, the garments maintain functionality and comfort, embodying the philosophy of "wearable art" that celebrates femininity while empowering the modern woman's daily life.