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Brand Spotlight
Faithfull The Brand
Faithfull The Brand was founded in 2012 by Sarah-Jane Abrahams and Helle Them-Enger, who were living as neighbors in Bali, Indonesia when they conceived their vision for the label. Born out of a mutual affection for travel and vintage garments, the brand was created to fill the need for affordable yet beautifully designed pieces that could seamlessly transition from everyday wear to travel adventures.
The Bali-based label has become globally recognized for its bohemian-inspired designs, vintage prints, and flattering silhouettes that evoke a perpetual sense of summer. With a commitment to ethical production, Faithfull works closely with local Indonesian artisans to create handmade garments, becoming a certified B Corporation in 2021. The brand's thoughtfully produced designs combine timeless fashion with romantic femininity, appealing to modern women who appreciate effortless style and wanderlust. Available at prestige retailers worldwide including Net-a-Porter and Selfridges, Faithfull continues to set standards in contemporary bohemian fashion.
Style keywords
Bohemian
Vintage
Romantic
Effortless
Travel
Brand Spotlight
Faithfull The Brand
Style keywords
Bohemian
Vintage
Romantic
Effortless
Travel
Faithfull The Brand was founded in 2012 by Sarah-Jane Abrahams and Helle Them-Enger, who were living as neighbors in Bali, Indonesia when they conceived their vision for the label. Born out of a mutual affection for travel and vintage garments, the brand was created to fill the need for affordable yet beautifully designed pieces that could seamlessly transition from everyday wear to travel adventures.
The Bali-based label has become globally recognized for its bohemian-inspired designs, vintage prints, and flattering silhouettes that evoke a perpetual sense of summer. With a commitment to ethical production, Faithfull works closely with local Indonesian artisans to create handmade garments, becoming a certified B Corporation in 2021. The brand's thoughtfully produced designs combine timeless fashion with romantic femininity, appealing to modern women who appreciate effortless style and wanderlust. Available at prestige retailers worldwide including Net-a-Porter and Selfridges, Faithfull continues to set standards in contemporary bohemian fashion.