PISTOLA

PISTOLA brand image
Under the Radar
Trendiness score
Trendiness score
59 of 100
Popularity score
Popularity score
53 of 100
0
Brand fans
29
Product saves

Style keywords

Contemporary
Effortless
Urban
Utilitarian
Edgy

About the brand

Pistola is a Los Angeles-based womenswear brand founded in 2013 by Grace Na, an industry veteran with over twenty years of experience in the apparel industry. Na identified a significant whitespace in the denim market and launched Pistola with the vision to offer high-quality pieces with luxury construction and fabrication at accessible price points, positioning the brand as "affordable luxury" between expensive premium denim and fast fashion. Over the past decade, Pistola has naturally evolved from its denim roots into a comprehensive contemporary ready-to-wear collection, offering everyday premium pieces with street-smart and utilitarian sensibility. The brand has grown into an eight-figure business, sold at over 1,000 retailers including Nordstrom, Neiman Marcus, and Shopbop. Pistola continues to produce clothing for busy, modern, city-dwelling women who demand their clothing work as hard as they do, maintaining its core mission of bringing superior products at sensible prices with consistent quality and ease.

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What people are saying

Katie Couric Media

You can feel the quality as soon as you touch the denim, which is heavy but soft rather than stiff. They fit like a glove, hugging in all the right places without being uncomfortably snug, and come in a variety of rises, lengths, and shapes you can check out in the fit guide.

Oct, 2025

Katie Couric Media

Refreshingly, Pistola's jeans fit true to size and are cut to accommodate and flatter normal curves without gapping at the waist or tugging buttons.

Oct, 2025

Cosmopolitan

The real game-changer is those adjustable waist buttons that let you customize the fit exactly where you need it. At $188, it's definitely an investment, but when you find a jumpsuit that doesn't require hemming and actually makes you look like you know what you're doing, you grab it and never let go.

Sep, 2025

Reddit

I am a gigantic fan of Pistola which I have purchased several times in the real world (vs StitchFix)

Jul, 2025

an indigo day

I found this to feel like a high-quality sweater with the weight and knit of the fabric. I love it so much.

May, 2025

Who What Wear

There's this one bodysuit I've been wearing a lot that I love. It's the Blake Bodysuit from Pistola. It's so comfy. It's a black bodysuit, so it's easy to wear with anything.

Jul, 2024

Who What Wear

L.A.-based brand Pistola makes some seriously flattering jeans—its mid-rise classic silhouette is one of them. These are the type of jeans you want to throw on when you have a busy day running around and want to feel comfortable and confident. The denim wash is so versatile, and they fit like a glove.

Jun, 2024

It's Casual Blog

I need to rave about the denim though. If you're looking for a pant that you'll be comfortable in ALL. DAY. LONG…these are it. They're still a denim, but they have some added stretch for comfort, and they are just INCREDIBLY soft.

Feb, 2024

an indigo day

For sizing, I found Pistola Denim to be pretty true to size. Always keep in mind fits and fabric. So any 100% cotton denim is going to feel snugger but will stretch out and mold to your body over time and end up fitting perfectly.

May, 2025

Reddit

I've had some luck with pistola jeans (though their sizes vary widely by style) and also hollister as other people have said.

Aug, 2024

Vertex AI Search

Some customers have reported issues with customer service, particularly regarding refunds for returned items.

Oct, 2025

Reddit

I've never really had anything from Pistola other than jeans (which are kinda mediocre for the price tbh), and I've heard good things, but $158 for a cotton sweater from a denim brand doesn't sit right with me personally. That's cashmere territory.

Jul, 2025

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