Little Lies

Under the Radar

Trendiness score

51 of 100

Popularity score

60 of 100

0

Brand fans

4

Product saves

Scotland

https://little-lies.com

Style keywords

Bohemian

Vintage

Rock

Timeless

Retro

About the brand

Started in 2015 as a dream turned reality, Little Lies is an independent family fashion label based in Scotland. Founded by Jade & Stuart, the brand began as an online boutique run from their Scottish home bedroom, inspired by their love for music, style, and vintage. Little Lies embodies "bohemian irreverence with a rock and roll undercurrent," drawing inspiration from the 70s music scene, Fleetwood Mac, Led Zeppelin, and the bohemian spirit. The brand is named after the Fleetwood Mac song and creates timeless pieces designed to feel like "future vintage treasures." Rather than chasing trends, they focus on authentic self-expression through versatile, quality garments that customers will treasure for years. Since 2023, the brand has transformed from sourcing wholesale to creating their own label pieces, all designed in-house at their Central Scotland headquarters.

Scotland

https://little-lies.com

Instagram

113k followersOpen in app

What people are saying

White & Co Living

From comfy wide leg pants perfect for anything from running errands to a casual family dinner and easy-to-wear knit tops that go with anything to versatile tanks great for layering or wearing on their own, these pieces are simple to style and comfortable all day.

Oct, 2025

Saint Harlowe

Little Lies is all about high-quality, gorgeously affordable pieces. The brand is dedicated to crafting clothing that's not just beautifully designed but also created from eco-friendly, sustainable materials, much like the rest of our range.

Oct, 2025

Invest in Perth

I wanted quality, well-made clothing that I could wear for years to come – we call it future vintage at Little Lies – but all the High Street offered was fast-fashion, festival clothing that was designed to be worn once and thrown away and I didn't have time to trawl charity shops regularly.

Oct, 2025

Little Lies

Over the years we've had multiple women reach out to say that they felt they lost themselves after having children, but that in discovering Little Lies they've rediscovered their personal style and sense of self. Being able to be your authentic self is something that's so core to our brand - so hearing real life examples of this is always a very proud moment.

Jul, 2025

Little Lies

Feels like jammies, but looks like you've made an effort is my pre-requisite for clothes!

Jul, 2025

Little Lies

The consistent message is the overall excitement about the brand and how our clothing makes people feel. From people who have lost their way with their personal style to women who have worn our pieces on their wedding day - it's why we do what we do.

Jul, 2025

The Courier

For me, it has always been about helping women of all ages and sizes express their authentic selves and feel comfortable in clothes that are made for their bodies. Little Lies isn't a brand that chases trends. We are inspired by the music and free spirit of the 70s but want our pieces to feel timeless and be worn again and again. The antithesis of fast fashion, we care about quality and fit and use reputable factories.

Jun, 2025

The Herald

One of the unique aspects of the company is that all of its clothing comes in inclusive sizing from eight to 24 with no pieces solely in smaller sizes.

Jan, 2024

Little Lies is one of my favourite shops, they are more a rocker aesthetic but definitely lots of cross between rock and goth aesthetics especially some of their Stevie Nicks inspired stuff for the witchy look.

Nov, 2023

little lies they are online and do some great stuff (very rock and roll , stevia nicks and hendrix inspired)

Nov, 2023

White & Co Living

From comfy wide leg pants perfect for anything from running errands to a casual family dinner and easy-to-wear knit tops that go with anything to versatile tanks great for layering or wearing on their own, these pieces are simple to style and comfortable all day.

Oct, 2025

Saint Harlowe

Little Lies is all about high-quality, gorgeously affordable pieces. The brand is dedicated to crafting clothing that's not just beautifully designed but also created from eco-friendly, sustainable materials, much like the rest of our range.

Oct, 2025

Invest in Perth

I wanted quality, well-made clothing that I could wear for years to come – we call it future vintage at Little Lies – but all the High Street offered was fast-fashion, festival clothing that was designed to be worn once and thrown away and I didn't have time to trawl charity shops regularly.

Oct, 2025

Little Lies

Over the years we've had multiple women reach out to say that they felt they lost themselves after having children, but that in discovering Little Lies they've rediscovered their personal style and sense of self. Being able to be your authentic self is something that's so core to our brand - so hearing real life examples of this is always a very proud moment.

Jul, 2025

Little Lies

Feels like jammies, but looks like you've made an effort is my pre-requisite for clothes!

Jul, 2025

Little Lies

The consistent message is the overall excitement about the brand and how our clothing makes people feel. From people who have lost their way with their personal style to women who have worn our pieces on their wedding day - it's why we do what we do.

Jul, 2025

The Courier

For me, it has always been about helping women of all ages and sizes express their authentic selves and feel comfortable in clothes that are made for their bodies. Little Lies isn't a brand that chases trends. We are inspired by the music and free spirit of the 70s but want our pieces to feel timeless and be worn again and again. The antithesis of fast fashion, we care about quality and fit and use reputable factories.

Jun, 2025

The Herald

One of the unique aspects of the company is that all of its clothing comes in inclusive sizing from eight to 24 with no pieces solely in smaller sizes.

Jan, 2024

Little Lies is one of my favourite shops, they are more a rocker aesthetic but definitely lots of cross between rock and goth aesthetics especially some of their Stevie Nicks inspired stuff for the witchy look.

Nov, 2023

little lies they are online and do some great stuff (very rock and roll , stevia nicks and hendrix inspired)

Nov, 2023