Flook The Label

Style keywords
About the brand
Flook The Label is a contemporary beachwear and resort brand founded by British designer Nikki Flook, who left London's fashion scene after seven years to pursue her creative vision in Bali. The brand creates ethically-made swimwear, beachwear, and knitwear through collaborations with talented local Balinese artisans, using eco-responsible practices, locally-sourced sustainable materials, and plant-based dyes. Embodying a bohemian sensibility with refined details and eco-luxe fabrics, Flook The Label celebrates femininity, adventure, and global cultural influences. Each handcrafted piece reflects the brand's commitment to slow fashion, fair labor practices, and community empowerment. Beyond creating beautiful garments, Flook operates with a strong ethos of conscious entrepreneurship, supporting local communities through mentorship programs and charity work, making it a brand that honors both people and planet while inspiring women to embrace their unique beauty and spirit of exploration.















