Ferragamo

Style keywords
About the brand
Salvatore Ferragamo, founded in 1927 in Florence, Italy, began as an innovative footwear brand renowned for merging artistic design with unparalleled comfort. The founder's early work for Hollywood icons like Marilyn Monroe and Audrey Hepburn established its luxury reputation, with inventions like the wedge heel showcasing resourcefulness during material shortages. Today, it has evolved into a global luxury powerhouse offering ready-to-wear, leather goods, accessories, and fragrances while maintaining its heritage of Florentine craftsmanship. The brand balances rich Italian heritage with contemporary sophistication, emphasizing artisanal techniques and sustainable practices. Its narrative-driven marketing highlights timeless elegance and innovation, appealing to discerning clients through exclusive collections and digital engagement while preserving the founder's legacy of quality and creativity.















