Emilia Wickstead

Emilia Wickstead brand image
Under the Radar
Trendiness score
Trendiness score
37 of 100
Popularity score
Popularity score
55 of 100
59
Brand fans
103
Product saves
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Style keywords

Feminine
Elegant
Sophisticated
Contemporary
Colorful

About the brand

Established in 2008 by New Zealand-born designer Emilia Wickstead, this London-based luxury womenswear label has become synonymous with modern femininity and exacting craftsmanship. Known for her fluent use of color and refined silhouettes, Wickstead effortlessly combines traditional elegance with contemporary twists to create timeless clothing with a clear point of distinction. Her designs draw inspiration from the romance of bygone eras while maintaining a thoroughly modern sensibility. Originally founded as a made-to-measure atelier, the brand has evolved to encompass seasonal ready-to-wear collections, bridal wear, and homeware, all operated from her West London studio. Since debuting at London Fashion Week in 2011, Emilia Wickstead has gained international recognition, with collections held by prestigious retailers including Net-A-Porter, Harrods, and Neiman Marcus. The brand's flagship store opened on London's Sloane Street in 2022, cementing its position as a pillar of British luxury fashion.

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What people are saying

Observer

[She] has built her reputation on fluent use of color and exacting craftsmanship that combines traditional romance with contemporary refinement.

Sep, 2025

Observer

They're the rare shoe that works equally well with jeans or a formal gown, which is another way of saying they're versatile enough to justify the investment and elegant enough to make you reach for them constantly.

Sep, 2025

Red Carpet Fashion Awards

It's the kind of dress that doesn't need flashy embellishments to make an impact—it's all about clean lines and impeccable tailoring.

Mar, 2025

Wardrobe Icons

A fixture in London's fashion scene for over a decade, Emilia Wickstead is renowned for her sophisticated, feminine pieces.

Mar, 2025

Red Carpet Fashion Awards

The balance between structure and ease is what makes this work—nothing about it feels try-hard, yet every detail is deliberate.

Jan, 2025

sisterMAG

Inspired by the elegant and feminine designs of Emilia Wickstead, this special dress in our annual edition provides the perfect base for individual styling.

Dec, 2024

Evenero

Her dresses often feature clean lines and luxurious fabrics, making them a popular choice among modern brides.

Dec, 2024

Evenero

Wickstead's designs are known for their impeccable tailoring, ensuring that every bride looks her best.

Dec, 2024

Harper's Bazaar

The godet details in the skirt give the gown a sculptural elegance, making her look worthy of a true champion. This dress feels both structured and graceful—a fitting match for her powerful presence.

Nov, 2024

Stillwhite

I am size 8-10 US and based on reviews sized up because I have broad shoulders. Fit perfectly through shoulders and then had taken in through bust and hips and length.

Sep, 2025

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