Faithfull

Classic Favorite

Trendiness score

33 of 100

Popularity score

75 of 100

0

Brand fans

126

Product saves

Bali, Indonesia

https://faithfullthebrand.com

Style keywords

Vintage-Inspired

Bohemian

Romantic

Effortless

Nostalgic

About the brand

Established in 2014 by Australian Sarah-Jane Abrahams and Norwegian Helle Them-Enger, Faithfull The Brand emerged from a friendship forged on the island of Bali, Indonesia. The brand fuses Scandinavian simplicity with Australian laid-back spirit and Balinese island life, creating thoughtful designs with nostalgic nods to vintage patterns and fabrications. Each piece is carefully designed to transition seamlessly from everyday wear to vacation attire, always evoking a sense of summer. Committed to ethical production, Faithfull works closely with local manufacturers and artisans in Bali to create hand-made garments using traditional techniques like hand-dyeing and printing. The brand has been B-Corp Certified since 2021, reflecting its dedication to socially responsible practices. Known for vintage-inspired prints, flattering shapes, and unique pieces made for sun-seekers and romantic dreamers, Faithfull creates effortless, wearable designs that embody a spirit of travel and island living.

Bali, Indonesia

https://faithfullthebrand.com

Instagram

1m followersOpen in app

What people are saying

Cosmopolitan Australia

Australian and Norwegian style codes fuse in Faithfull the Brand's collections, an aesthetic that carries over into the Australian-born brand's swim offering. With comfortable, tastefully-decorated pieces available to be mixed and matched, this swimwear is practically begging to be taken from beach to bar.

Sep, 2025

Who What Wear

The Indonesian born brand are known for their hand-dyed and printed pieces, with light, textured and tactile fabrics collected from vintage markets and fashioned into chic separates and eye-catching dresses.

Jul, 2025

I have 3 pairs of faithfull linen pants - they're made with high quality linen and they've lasted really well, I've worn them heaps and washed them often.

Jul, 2025

YouTube

you can tell that this brand is founded by two women because you can tell they're really thinking about like fe the female form and women's bodies. and what makes us feel comfortable.

Apr, 2025

YouTube

a lot of this stuff you're not going to read and it be like polyester viscous yada yada yada. it really is like 100% linen 100% cotton. like very nice materials which are so critical in the spring. and summer. because it just gives you more comfort and ease when you're wearing these items.

Apr, 2025

Thingtesting

I have a nice pair of linen pants from them, the price point is solid for the quality.

Mar, 2025

Harper's Bazaar

Bali-based, travel-friendly label Faithfull The Brand has become a favourite with the style set for its incredibly chic take on holiday-wear. With ethics and sustainability at the forefront of everything Faithfull does, there is little wonder it has earned itself such a fanbase over the past few years...

Feb, 2025

Wardrobe Icons

Faithfull's relaxed, bohemian vibe has won it a serious following, and we can see why. Based in Indonesia, its pieces are hand-dyed, printed and made by local artisans. It's a brand that comes into its own in the summer months, when its linen pieces put a sophisticated spin on a holiday-ready wardrobe.

Feb, 2024

Lemon8-app

The versatility of Faithfull the Brand's dresses is impressive. I recently styled the Marieka Midi Dress with both sandals for lunch dates and heels for evening events. The comfort combined with chic style makes each piece an essential addition to my closet.

Jun, 2023

Their quality is fine. The issue I've had with them is that their sizing runs small and cuts are quite up and down (so curvy or pear shapes be ware).

Jul, 2025

I've purchased a bunch of bathing suits and dresses up until a few years ago. The quality is decent and holds up well... imo you'll definitely want to only purchase their items on sale though. The styles are never unique or exciting enough to purchase at full price.

Jul, 2025

I'm responding to a month old comment cos I searched this sub for “Faithfull” after purchasing two dresses - I had to size up THREE times my regular size!

Aug, 2025

Cosmopolitan Australia

Australian and Norwegian style codes fuse in Faithfull the Brand's collections, an aesthetic that carries over into the Australian-born brand's swim offering. With comfortable, tastefully-decorated pieces available to be mixed and matched, this swimwear is practically begging to be taken from beach to bar.

Sep, 2025

Who What Wear

The Indonesian born brand are known for their hand-dyed and printed pieces, with light, textured and tactile fabrics collected from vintage markets and fashioned into chic separates and eye-catching dresses.

Jul, 2025

I have 3 pairs of faithfull linen pants - they're made with high quality linen and they've lasted really well, I've worn them heaps and washed them often.

Jul, 2025

YouTube

you can tell that this brand is founded by two women because you can tell they're really thinking about like fe the female form and women's bodies. and what makes us feel comfortable.

Apr, 2025

YouTube

a lot of this stuff you're not going to read and it be like polyester viscous yada yada yada. it really is like 100% linen 100% cotton. like very nice materials which are so critical in the spring. and summer. because it just gives you more comfort and ease when you're wearing these items.

Apr, 2025

Thingtesting

I have a nice pair of linen pants from them, the price point is solid for the quality.

Mar, 2025

Harper's Bazaar

Bali-based, travel-friendly label Faithfull The Brand has become a favourite with the style set for its incredibly chic take on holiday-wear. With ethics and sustainability at the forefront of everything Faithfull does, there is little wonder it has earned itself such a fanbase over the past few years...

Feb, 2025

Wardrobe Icons

Faithfull's relaxed, bohemian vibe has won it a serious following, and we can see why. Based in Indonesia, its pieces are hand-dyed, printed and made by local artisans. It's a brand that comes into its own in the summer months, when its linen pieces put a sophisticated spin on a holiday-ready wardrobe.

Feb, 2024

Lemon8-app

The versatility of Faithfull the Brand's dresses is impressive. I recently styled the Marieka Midi Dress with both sandals for lunch dates and heels for evening events. The comfort combined with chic style makes each piece an essential addition to my closet.

Jun, 2023

Their quality is fine. The issue I've had with them is that their sizing runs small and cuts are quite up and down (so curvy or pear shapes be ware).

Jul, 2025

I've purchased a bunch of bathing suits and dresses up until a few years ago. The quality is decent and holds up well... imo you'll definitely want to only purchase their items on sale though. The styles are never unique or exciting enough to purchase at full price.

Jul, 2025

I'm responding to a month old comment cos I searched this sub for “Faithfull” after purchasing two dresses - I had to size up THREE times my regular size!

Aug, 2025